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Showing posts from February, 2018

how companies use corporate social resposibility to strengthen brand eqality

Every member of society is expected to have a social responsibility, be they students, professionals, or regular individuals or citizens. Lately, though, we have often been hearing the term “CSR”, which means Corporate Social Responsibility or, in business circles or corporate settings, simply known as social responsibility. But we can go even deeper than that, since social responsibility is also an ethical framework that encompasses that obligation to perform their duties, in order to maintain a state of equilibrium between the economy and the society. Businesses are aware of the importance of the public, especially their target audience, having a positive perception of them. “Social responsibility” is no longer a new term in business or other organizational settings. It has been around for a very long time.Businesses that can demonstrate having a social conscience are seen to have greater chances at success, and that is where social responsibility comes in. By being socia